Here's a tour of all the data available in Art's Tapechart
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The tapechart is your Art home base, and there's a lot of information to be found here! You can learn about listings, dates, pricing overrides, and your competitive market data here.
Let's look at the data available!
Booked vs Available:
The date squares with grey stripes are unavailable, and the dates with the white background are available to be booked.
Pricing at a Glance:
You can see the pricing variations by color code in the tapechart. The colors show the difference either higher or lower from the optimized rate.
- Blue = Optimized. You are using Arts rates for this listing and date.
- Green = Adjusted from optimized by up to 10% higher or lower than recommended price.
- Yellow = Adjusted 15% - 25% from the optimized price.
- Red = Adjusted more than 25% from the optimized price.
If you hover over the date, you can see the pricing variation details. For example, this listing is priced at $193, the optimal rate is $218 and there is a discount applied to the listing of 10% as part of an expiring inventory strategy.
Also in the tape chart, each date has a grey bar on the bottom of the cell, this is the market occupancy, so you can see across all dates and listings how you are comparing to the market on booking occupancy.